Urban Habitat 360 is the new exterior color chart that, inspired by the most characteristic places on Earth, brings the colors of nature to residential walls. A journey through the planet’s biomes, enriched by the endless shades of the biosphere, giving life to extraordinary and distinctive color palettes.
The term habitat comes from Latin and literally means “he/she lives.” In ecology, it refers to a place with the physical and environmental characteristics most suitable for a species to live and thrive. Figuratively, habitat identifies the home, understood as a space shaped according to the needs and habits of its inhabitants.
The suffix 360 refers to the degrees of a circle, expressing dynamism and completeness, symbolizing the wide and comprehensive range of colors included in Urban Habitat 360.
The prefix urban indicates the intended use of the new color chart, highlighting its focus on urban regeneration.
With its pristine and breathtaking landscapes, wild animals, and evocative colors, the savanna is a vast and fascinating land, imbued with a magical and exotic atmosphere.
An inexhaustible source of inspiration, it offers a rich and welcoming color palette, where the picturesque tones of earth and sun create an immediate sense of warmth and well-being.
A collection of warm, enveloping shades, ideal for historic city buildings, where the red and yellow hues evoke the history, traditions, and architectural beauty typical of a home with a story to tell.
Vibrant tones that also harmonize beautifully with the façades of country villas and farmhouses, where the surrounding greenery highlights the colors of the palette.
The forest is an enchanting and mysterious place, where fern undergrowth and stretches of trees color the space with shades ranging from brown to burgundy, chocolate to hazelnut, and deep forest green.
Thanks to the sense of peace it conveys, it offers a relaxing and enveloping color palette that creates a direct connection with the natural world.
A collection of shades, with neutral tones and warm undertones, that works best in homes surrounded by greenery, from nearby countryside landscapes to small mountain villages.
Natural tones that pair perfectly with structural and decorative wood elements, yet also suit modern homes when combined in different color schemes.
With a romantic and evocative spirit, the moorland landscape offers vast, wild plains, clear streams, and slopes covered in wind-swept heather, where the blue of the sky is often overtaken by a mysterious gray.
Its vastness provides a fresh and harmonious color palette, where the cool tones of water and slate emphasize the environment’s strong character, adding a touch of charm and elegance.
A collection of predominantly cool shades that reaches its full potential in homes located near water currents or on the shores of lakes, rivers, and seas.
Blue and green hues harmonize with the surrounding environment, lending balance and elegance to façades. To create movement and personality, white remains the perfect contrasting color, though darker ton-sur-ton shades can also be used.
The tundra is a fascinating land, with an atmosphere as remote and pristine as it is mysterious and wild, where animals roam across vast silent expanses and invaluable stone deposits.
A source of contrasting emotions, it offers a refined and modern color palette that combines elegance and simplicity through neutral tones, creating a welcoming and vibrant atmosphere.
A collection of neutral shades and gradations that harmoniously adapts to any living space, ideal for emphasizing the minimalist structure of modern homes, while also honoring the history of older villas.
Delicate hues that remain an evergreen choice for façades, combining elegance and simplicity. Their versatility and ton-sur-ton combinations bring character and dynamism.